Know your audience

An innovative idea from MTE (Mining & Technical Exhibitions) that will assist both visitors and exhibitors, is the introduction of MTE Designation Identifier labels.

They work for visitors as they can easily spot the exhibit which is of direct interest to them, and just as well for exhibitors who can recognise the visitor’s  designation and step out to meet them rather than waiting for them to come onto the stand (which is highly unlikely as potential buyers need to be encouraged to visit one’s stand).

Another great idea from MTE, the only Mining Travelling and Technical Exhibition that invests in their equipment and contact with the mines.

Do you have any questions about MTE? Contact Vikki on +27 11 579 4940 or 

Mining & Minerals Product Review (MMPR) Digital Magazine makes it easy to achieve your content marketing goals

Top 5 Content Marketing tips using MMPR Digital Magazine

Content marketing is an invaluable tool for anyone looking to market their business online. And let's be honest – that's pretty much everyone, right?

  1. Content marketing
    Content marketing is the marketing and business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.

Mining & Minerals Product Review (MMPR) Digital Magazine makes it easy to achieve your content marketing goals by making relevant and valuable mining sector content available at the click of a button – and since it's free and always will be, we encourage you to share it with your colleagues, clients and industry contacts. 

Below are some tips for how you can use MMPR Digital Magazine as part of your content marketing plan.

Use any or all of them and feel free to Talk to Us if you have any more to add or have any questions!

  1. Sep Oct2014Send this e-mail to your client base with a personalised message – something like: We at [Company Name] would like to share the latest issue of Mining & Minerals Product Review (MMPR) Digital Magazine with you, our valued client. In each issue you will find valuable information relevant to the mining sector and we encourage all industry role players to register on the Mining Online website to receive this publication on an alternate monthly basis. (Click here for the link)
  2. Post the latest MMPR cover and link on your company’s Facebook page with the same message.
  3. Follow Mining Online on LinkedIn or Twitter or subscribe to our e-newsletter and keep up to date with industry developments as well as the latest MMPR articles – you can share these on your company’s own social media platforms or via e-mail to grow your online network.
  4. Send us your product news to feature in If it meets our editorial standards, we will publish it free of charge.
  5. Display the latest MMPR cover in your email signature and show your support for uplifting standards in the mining sector.

    Miniing & Minerals Product Review and Mining Online also have other advertising options availabale. Contact Dale for more: 0027 11 579 4940 or

10 Exciting Places in Africa you can reach when you register on Mining Online

  1. Selebi Phikwe (Botswana)
  2. Tete (Mozambique)
  3. Solwezi (Zambia)
  4. Chingola (Zambia)
  5. Kitwe (Zambia)
  6. Kadoma (Zimbabwe)
  7. Gweru (Zimbabwe)
  8. Hotazel (South Africa)
  9. Kathu (South Africa)
  10. Richards Bay (South Africa)

10 Topical Discussions to join when you register on Mining Online

  1. Mining engineering
  2. Acid mine drainage
  3. Women in mining
  4. Surface mining
  5. Natural resources
  6. The environment
  7. Geotechnical engineering
  8. The mine health and safety act
  9. Health and safety policies
  10. Training and development